What is the best cruelty-free baby brand in 2026?

Dr. Bronner's currently leads our cruelty-free baby ranking with an average ethics score of 96/100 across 1 verified products.

How do you verify a baby brand is cruelty-free?

We require independent evidence — Leaping Bunny or an equivalent audited program covering the brand, its suppliers and any third-party testing, including testing required for market access. Self-declared "not tested on animals" labels are not enough.

Are these baby brands vegan too?

Not always. Cruelty-free means no animal testing; vegan means no animal-derived ingredients. Each brand card lists the exact certifications verified so you can filter for both.

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Cruelty-Free Baby Brands

28 cruelty-free baby brands are verified on VeggieOS Compare, led by Dr. Bronner's with an ethics score of 96/100. Baby wash, lotions and essentials from certified cruelty-free brands.

1. Dr. Bronner's

Cruelty-FreeFair TradeNon-GMOUSDA Organic

1 verified product · Dr. Bronner's All-One Toothpaste — Peppermint

2. W.S. Badger Company

B CorpLeaping BunnyNon-GMOUSDA Organic

1 verified product · Badger Kids Anti-Bug Shake & Spray

3. Cheeky Wipes

Cruelty-FreeVegan

1 verified product · Bamboo Velour Baby Wipes - 12 Pack

4. Attitude

EcoLogoEWG VerifiedLeaping BunnyPETA-Approved Vegan

1 verified product · Attitude Baby Leaves 2-in-1 Shampoo & Body Wash - Pear Nectar, 16 fl oz

5. Colored Organics

Cruelty-FreeFair TradeGOTS Certified

1 verified product · Organic Cotton Waffle Thermal Bodysuit

6. Davids

Cruelty-FreeEWG VerifiedLeaping BunnyVegan

1 verified product · Davids Kids Fluoride Free Natural Toothpaste — Strawberry Watermelon

7. Haakaa

Cruelty-FreeFDA ApprovedPETA-Approved VeganVegan

1 verified product · Haakaa Gen. 2 Silicone Breast Pump with Suction Base and Leak-Proof Stopper Set

8. Jack N' Jill

Cruelty-FreeVegan

1 verified product · Jack N' Jill Natural Bathtime Bundle - Shampoo & Body Wash

9. Natracare

Cruelty-FreeFSC CertifiedGOTSUSDA Organic

1 verified product · Natracare Organic Cotton Baby Wipes - Fragrance Free, 50 Count (12 Pack)

10. Weleda

Cruelty-FreeNATRUEUEBT Certified

1 verified product · Weleda Baby Calendula Shampoo & Body Wash — Gentle Cleanser for Sensitive Skin

11. Pipette

B CorpCruelty-FreeEWG VerifiedLeaping Bunny

2 verified products · EWG Verified Baby Balm, EWG Verified Baby Lotion

12. Seventh Generation

B CorpLeaping BunnyUSDA Biobased ProductUSDA Organic

2 verified products · Seventh Generation Baby Laundry Detergent — Free & Clear, Seventh Generation Baby Wipes, Free & Clear, 768 Count

13. Babo Botanicals

B CorpCruelty-FreeEWG Verified

1 verified product · Everyday Baby Shampoo & Body Wash

14. California Baby

B CorpCruelty-FreeUSDA Organic

1 verified product · California Baby Calendula Shampoo & Body Wash

15. Coterie

FSC CertifiedLeaping BunnyTUV Austria OK biobased

1 verified product · The Everyday Diaper

16. Ecos

Climate NeutralLeaping BunnySafer ChoiceVegan

1 verified product · Ecos Baby Laundry Detergent — Free & Clear Hypoallergenic 100oz

17. Grin Natural

Cruelty-FreeVegan

1 verified product · Grin Natural Kids Fluoride-Free Toothpaste — Orange Tangerine

18. Jack N' Jill Kids

Cruelty-FreeEWG VerifiedPETA-Approved Vegan

1 verified product · Jack N' Jill Kids Natural Toothpaste — Flavor Free

19. WaterWipes

Cruelty-FreeEWG VerifiedNational Eczema Association SealVegan

1 verified product · WaterWipes Plastic-Free Original Baby Wipes — 720 Count (12 Packs of 60)

20. Burt's Bees Baby

B CorpClimate NeutralEWG VerifiedLeaping Bunny

2 verified products · Burt's Bees Baby Getting Started Gift Set, Burt's Bees Baby Bee Essentials Shampoo & Wash — Calming Lavender

21. Brush-Baby

Cruelty-FreePETA-Approved Vegan

1 verified product · Brush-Baby Kidz Fluoride Toothpaste — Wild Strawberry

22. Hello Bello

Cruelty-FreeFSC CertifiedOEKO-TEXPETA-Approved Vegan

1 verified product · Hello Bello Premium Baby Diapers — Sleepy Sloths Design

23. Hello Oral Care

Leaping BunnyPETA-Approved Vegan

1 verified product · Hello Oral Care Kids Fluoride Free Training Toothpaste — Dragon Dazzle

24. Loulou LOLLIPOP

Cruelty-FreeNon-GMO

1 verified product · Finn the Frog Teether

25. Sun Bum

Climate NeutralCruelty-FreeVegan

1 verified product · Baby Bum Shampoo & Wash — Fragrance Free, 16 fl oz

26. The Honest Company

Cruelty-FreeFSC CertifiedPETA-Approved Vegan

1 verified product · The Honest Company Clean Conscious Diapers — Club Box

27. Tom's of Maine

B CorpLeaping Bunny

1 verified product · Tom's of Maine Children's Fluoride-Free Toothpaste — Silly Strawberry

28. Babyganics

EWG VerifiedLeaping BunnyPETA-Approved Vegan

1 verified product · Babyganics Kids Sunscreen Spray, SPF 50+, 6 fl oz (2-Pack)

Other cruelty-free categories

Cruelty-free makeup brands Cruelty-free skincare brands Cruelty-free haircare brands Cruelty-free cleaning brands Cruelty-free pet care brands Cruelty-free supplements brands

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