What is the best cruelty-free haircare brand in 2026?

Ethique currently leads our cruelty-free haircare ranking with an average ethics score of 96/100 across 1 verified products.

How do you verify a haircare brand is cruelty-free?

We require independent evidence — Leaping Bunny or an equivalent audited program covering the brand, its suppliers and any third-party testing, including testing required for market access. Self-declared "not tested on animals" labels are not enough.

Are these haircare brands vegan too?

Not always. Cruelty-free means no animal testing; vegan means no animal-derived ingredients. Each brand card lists the exact certifications verified so you can filter for both.

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Never tested on animals

Cruelty-Free Haircare Brands

15 cruelty-free haircare brands are verified on VeggieOS Compare, led by Ethique with an ethics score of 96/100. Shampoo, conditioner and scalp care from cruelty-free certified brands.

1. Ethique

B CorpLeaping BunnyPalm Oil FreeVegan

1 verified product · Ethique Mintasy Solid Shampoo Bar

2. The Earthling Co.

Climate NeutralCruelty-FreeVegan

1 verified product · Earthling Co. Solid Shampoo Bar — Refreshing Eucalyptus Mint

3. Babo Botanicals

B CorpCruelty-FreeEWG Verified

1 verified product · Babo Botanicals Sensitive Baby Fragrance Free Shampoo & Wash

4. Innersense Organic Beauty

B CorpLeaping BunnyVegan

1 verified product · Moisture Masque

5. ATTITUDE

EcoLogoEWG VerifiedLeaping BunnyPETA-Approved Vegan

1 verified product · ATTITUDE Super Leaves Science Natural Shampoo - Volume & Shine

6. HiBAR

1% for the PlanetLeaping BunnyPETA-Approved Vegan

1 verified product · HiBAR Maintain Solid Shampoo Bar

7. Tints of Nature

B CorpCruelty-FreeFSC CertifiedPETA-Approved Vegan

1 verified product · Tints of Nature Permanent Hair Colour — 4N Natural Medium Brown

8. Avalon Organics

Cruelty-FreeEWG VerifiedNon-GMOVegan

1 verified product · Avalon Organics Nourishing Lavender Shampoo — Thickening & Smoothing Formula

9. Briogeo

Clean at SephoraCruelty-FreeLeaping BunnyVegan

1 verified product · Briogeo Farewell Frizz™ Rosarco Milk Leave-In Conditioning Spray

10. Every Man Jack

1% for the PlanetEWG VerifiedLeaping BunnyPETA-Approved Vegan

1 verified product · Every Man Jack Men's Daily Hydrating Shampoo + Conditioner, Cedarwood, 2-in-1, 13.5 fl oz

11. Herbatint

B CorpCruelty-FreePETA-Approved Vegan

1 verified product · HERBATINT Permanent Haircolor Gel — 1N Black

12. Lush Cosmetics

Cruelty-FreePETA-Approved Vegan

1 verified product · Lush No Drought Dry Shampoo — Talc-Free Powder with Grapefruit and Lime

13. Madison Reed

B CorpLeaping BunnyPETA-Approved Vegan

1 verified product · Madison Reed Radiant Hair Color Kit — Permanent Hair Color

14. Olaplex

Cruelty-FreePETA-Approved VeganVegan

1 verified product · Olaplex No.6 Bond Smoother Reparative Styling Creme

15. PATTERN

Cruelty-FreePETA-Approved Vegan

1 verified product · PATTERN by Tracee Ellis Ross Leave-In Conditioner

Other cruelty-free categories

Cruelty-free makeup brands Cruelty-free skincare brands Cruelty-free cleaning brands Cruelty-free pet care brands Cruelty-free baby brands Cruelty-free supplements brands

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