Choose a category to see the highest-rated vegan-certified products — no animal-derived ingredients, independently scored on ethics, sourcing and packaging.
Vegan Food & Nutrition
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Vegan Beauty & Personal Care
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Vegan Health & Wellness
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Vegan Home & Cleaning
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Vegan Pet Care
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Vegan Baby & Kids
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Short answer
Every product in the database carries a 0–100 ethics score, and the vegan component of that score answers one narrow question: does any input to this product originate in an animal? We look at the declared ingredient list, the brand's own formulation statement, and any third-party vegan certification. Where a brand is silent on a borderline input — glycerine, stearic acid, mono- and diglycerides, or 'natural flavouring' — the claim is treated as unverified rather than assumed vegan.
That is deliberately conservative. A product with a lower confidence rating is not accused of containing animal inputs; it simply has not published enough for the claim to be checked. Certified products rank above self-declared ones for the same reason a signed audit ranks above a press release.
Food is the easy case, because ingredient declaration is legally mandated in most markets. The harder categories are cosmetics, cleaning products and textiles. Lipsticks and blushes use carmine, a red pigment made from cochineal insects. Shampoos and conditioners use keratin and silk amino acids. Nail products and confectionery glazes use shellac, a resin secreted by the lac insect. Wool grease gives us lanolin, which appears across lip balms and moisturisers.
Household products are worse still, because ingredient lists are frequently partial. Fabric softeners have historically used tallow-derived quaternary ammonium compounds; some glues and gelatines in packaging are animal-derived even when the contents are not. This is why the category pages below score household and beauty items on transparency as well as on ingredients — a brand that will not publish a full list cannot be verified.
Shoppers routinely treat these as one label, and brands benefit from the confusion. Vegan is about ingredients. Cruelty-free is about animal testing, including testing carried out by suppliers or required by a market's regulator. Sustainable is about the material footprint: emissions, water, land use, packaging and end-of-life.
A product can be all three, or any one of them alone. A vegan silicone-based primer might be sold in a market that mandates animal testing. A Leaping Bunny–certified moisturiser might contain beeswax. A certified-organic wool jumper is neither vegan nor plastic-free, but may still be the lowest-impact option in its category. Our category rankings surface all three axes rather than collapsing them into a single badge.
Pick the category, not the brand
Start from a category page rather than a brand you already know. Rankings are recalculated as evidence changes, so the leader is often a brand you have not heard of.
Check the certification column first
A Vegan Society, V-Label or Certified Vegan mark means an auditor has seen the full formulation, including processing aids you will never find on a label.
Read the flagged-ingredient notes
Where a product is not certified, the product page lists the specific inputs that could not be verified, so you can decide for yourself.
Cross-check the cruelty-free status
If animal testing matters to you, open the cruelty-free ranking for the same category — the two lists overlap far less than most shoppers expect.
Scan it in the app before you buy
For anything in a physical shop, the VeggieOS barcode scanner returns the same verdict, including flagged ingredients, in a couple of seconds.
| Category | Most common hidden derivative | Certification that settles it |
|---|---|---|
| Colour cosmetics | Carmine (CI 75470) in reds and pinks | Vegan Society / Certified Vegan |
| Skincare & lip care | Lanolin, beeswax, collagen | V-Label or full INCI disclosure |
| Haircare | Keratin, silk amino acids, honey extracts | Certified Vegan |
| Confectionery | Gelatine, shellac glaze, carmine | Vegan Society trademark |
| Wine, beer & cider | Isinglass, gelatine, egg albumen finings | 'Suitable for vegans' on the back label |
| Cleaning products | Tallow-derived surfactants | Full ingredient disclosure + vegan mark |
| Footwear & bags | Leather, hide glue, wool felt lining | PETA-Approved Vegan |
| Supplements | Gelatine capsules, lanolin-derived D3, fish oil | Vegan-certified capsule + algal D3/omega |
It is not a regulated term anywhere in the EU, UK or US. A 'plant-based' burger can legally be cooked with butter, and a 'plant-based' shampoo can contain keratin.
Palm oil, virgin plastic packaging and air-freighted ingredients all appear in vegan products. Check the sustainability score, not only the vegan badge.
Sugar filtered through bone char, wine fined with isinglass and juice clarified with gelatine leave no trace on the ingredient list.
Self-designed leaf logos are common. If a mark does not correspond to a certifier with a public standard, treat it as marketing.
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